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DerekGralewski

Derek Gralewski

Advertising and Marketing

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    Derek Gralewski's Overview

    Current
    Past
    • Director at Communicate Ltd
    • Chairman of Business Management Team at Spotlight Advertising Limited
    • Production Director, Managing Director at Cogent Elliott
    • Production Director at Rock Kitchen Harris Ltd
    • Production Controller at John Halifax Advertising Limited
    Education
    • Wycliffe Secondry Modern
    • Braunstone Hall Junior School
    • Cort Cresent Junior School
    Connections

    44

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    Current Role:
    Previously:
    • Director at Communicate Ltd Chairman of Business Management Team at Spotlight Advertising Limited Production Director, Managing Director at Cogent Elliott
    Summary:
    New Associate of the Year 2008
    Specialities:
    Cost Reduction and Cost Management. Profit improvement via Cost Reduction and Cost Management. System and operating procedure efficiencies. System Control.
    Experience:

      Client Relationship Manager

      Expense Reduction Analysts

      Privately Held; 501-1000 employees; Management Consulting industry

      2007Present (5 years)

      Cost Reduction and Cost Management. Profit improvement via Cost Reduction and Cost Management. System and operating procedure efficiencies. System Control.
      All aspects of advertising and marketing including television, radio, cinema, poster, outdoors, consumer magazine, trade magazine, national press, local press, marketing print, direct mail, promotional and point of sale.

      Director

      Communicate Ltd

      January 19971999 (2 years)

      I ran Communicate successfully for two years building the turnover and establishing the companies’ profile.

      Chairman of Business Management Team

      Spotlight Advertising Limited

      19951997 (2 years)

      Spotlight was a boutique style advertising agency with progressive ideas on business management and employment firmly believing in total staff empowerment. The owner was looking to take a lesser role in the company and I was employed to chair the management committee with a remit of increasing turnover, introducing a computerized system throughout the company and generally moving the company forward. When two colleagues and myself decided to start our own advertising agency in 1997, I worked with the owner of Spotlight to facilitate the sale of the company.

      Production Director, Managing Director

      Cogent Elliott

      Privately Held; 51-200 employees; Marketing and Advertising industry

      19841995 (11 years)

      Cogent was the largest advertising agency in the Midlands billing £45-60 million. The company produced across the line advertising covering all aspects of marketing communication including TV and Radio. Initially I was employed as Assistant Production Manager by Cogent Midlands Ltd and over a period of 7 years progressed to the level of Production Director. In 1993 I was given the additional position of Managing Director of Drury Lane Studios a company in the Cogent Group that was in decline due to lack of management direction. In the two and a half years I held this position I increased the turnover from £800,000 to £1.4 million and increased the profit from under £40,000 to over £500,000.

      Production Director

      Rock Kitchen Harris Ltd

      19761984 (8 years)

      I joined Chetwynd Streets Ltd which underwent a MBO and became Rock Kitchen Harris Ltd. My initial appointment was as a Production Controller. The company was medium size turning over £5-7 million. Above the line activity was mainly restricted to national & local newspapers, magazines and billboards. Below the line activity was mainly conventional print work with small amounts of Point of Sale. In 1982 following a series of promotions I was made Production Manager.
      Although I had a good career progression with Rock Kitchen Harris I felt that I needed to seek an opportunity with a larger agency.

      Production Controller

      John Halifax Advertising Limited

      19731976 (3 years)

      I entered the company as an office junior with a view to deciding which department I would be most suited to. The company was small put functional and after spending time in several departments I decide that my future lay in Production Control.

    Derek Gralewski's Education

    Wycliffe Secondry Modern

    19681973

    Braunstone Hall Junior School

    19661968

    Cort Cresent Junior School

    19641966

    Derek Gralewski's Additional Information

    Websites:
    Groups and Associations:
    Honors and Awards:

    New Associate of the Year 2008

    Contact Derek for:

    • consulting offers
    • new ventures
    • expertise requests
    • business deals
    • reference requests
    • getting back in touch

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